Why are the opinion polls for the next UK general election showing wildly different results?

Pollsters don't agree on whether the Conservatives or Labour are the most popular party in the North of England

Salmon of Data

Peter Donaghy

September 15, 2019

With a general election widely expected to be called within the next few weeks, there is a substantial amount of interest in election opinion polls. However, polls in recent weeks have been confusing. Depending on which pollster you choose to believe, the Conservative lead over Labour is somewhere between 1% and 4% (ComRes) or between 10% and . . .

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